Since its start in 1995, La Maison Afrique, a Fair Trade organization, supports and cooperates with artisans in Madagascar. Raison d’être is summarized in the logo: “Arts & Crafts from Madagascar with respect for nature, people and tradition. FAIR TRADE”.

The materials used are local, natural, or recycled. Production is small scale and environmentally friendly. The goods is shipped by sea from Madagascar to Sweden. The artisans are supported with interest free loans, export management, market information and regular orders within the context of a long term commitment. . The product range includes hats, bags, gifts and interior. Flagship products are the hats with matching bags. They will be exhibited at Formex, Stockholm and Formland, Herning.  

During 2014, a new website was created:http://www.la-maison-afrique.se/en/

La Maison Afrique FAIR TRADE became a member of WFTO (then IFAT) in 2002 and was one of the founding members of WFTO-Europe.