Gebana is a Swiss pioneer for Fair Trade. It started in 1973 as a grassroot movement of women fighting for better working conditions for banana workers. Nowadays, gebana buys organic products from family farmers, processes them locally and sells them into the wholesale market but also via online shop directly to consumers. So far, the company built up sustainable supply chains in Burkina Faso, Togo, Brazil, Tunisia, Benin and Greece. gebana works with a holistic approach on sustainability along the whole supply chain, striving for the company’s vision “Together we change global trade in favour of farmer families, the local economy and the environment.