“Karethic takes its source in the North of Benin – a region where the land is chemical-free. Filled with secular trees such as the Shea tree, this region is recognized as a Biosphere reserve by UNESCO. Shea is the main source of revenue and independence for women living in this region. Born in Benin, aware of the importance of preserving this natural heritage, my sister Glwadys and myself both wanted Karethic skin and hair care to express the unicity as well as the authenticity of this land and of these women: caretakers of an exceptional heritage. This is Karethic’s reason for being.
After my initiation to the secrets of producing the authentic, high-end, African Shea Butter by the women producers of the Atacora and Donga regions; I have met Caroline Rousseau in France who makes natural cosmetics formulations. Well versed in authentic and qualitative cosmetic ingredients, her expertise enabled us to share the nobility of the real shea butter made by african women through our unique skin and hair care products – exclusively formulated for Karethic.” – by Carole Tawema, founder of Karethic.