WFTO-Europe members share ways of contributing to the SDG’s using Fair Trade practices.

Today, WFTO-Europe is publishing a review featuring some of our members and the ways in which they work with Fair Trade. As part of the EC-funded Trade Fair Live Fair project, this publication is aimed at showcasing the strong links between Fair Trade and the Sustainable Development Goals for 2030. The practices in the review illustrate the holistic approach of Fair Trade as an alternative business model and the WFTO as a network of mission-led businesses. More importantly, it is intended to show how mission-led businesses with the Fair Trade approach are contributing significantly towards the achievement of the SDG’s through their core business activities.

It is the hope of WFTO-Europe that citizens, and businesses and organisations of all kinds will take some of these practices to heart and reflect on how they can support or adopt such practices into their own work. If we are to achieve the SDG’s by 2030, it is vital that we move beyond CSR and similar approaches that remain secondary in nature to the core business of enterprises. Rather, we must change the “business as usual” and adapt all our business practices along an approach that contributes positively to the SDG’s. WFTO-Europe’s members featured in this publication show several ways to do this while running a healthy and viable business.

We, at WFTO-Europe, do not claim that the approaches and ways of our members are the only viable ones – rather, we hope they will inspire enterprises of all kinds to consider deeply and seriously how they may best adapt their business practices to contribute positively to the SDG’s. Additionally, we hope policy-makers at all levels will similarly help to create enabling policy environment for the kind of enterprises and business practices showcased in our review.

Read the full review here in English, French or Spanish.


Mikkel Kofod Nørgård | Junior Project Officer |

This document has been produced with the financial assistance of the European Union. The contents of this document are the sole responsibility of World Fair Trade Organization Europe and can under no circumstances be regarded as reflecting the position of the European Union.